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Local jeweller adds sparkle to Estevan

Laurel Buck worked as a social worker for many years before making the move into the jewellery business.
A&A Jewellery

Laurel Buck worked as a social worker for many years before making the move into the jewellery business. But she’d always been interested in jewellery, so when the opportunity came up to purchase Estevan’s A&A Jewellery in September 2008, she and her father decided to go for it. It was a good choice as the store has met with great success; in fact, Estevan Mercury readers voted it Best Jewellery Store in the city in our reader poll.

Buck and her father Vern Buck have deep roots in the community and working in the store is a wonderful way for them to connect with Estevan locals on a daily basis, helping them pick out pieces that are likely to become family heirlooms and be passed down from generation to generation. “We do see generations of family come here, where the father bought an engagement ring here and their children do so as well,” Buck explains.

The jewellery store specializes in ready-made as well as custom-made pieces that are created by a goldsmith offsite. “We also do quite a lot of remounting where people bring their mother’s wedding rings and have them melted down and made into a pendant, for instance,” Buck says.

Along with supporting non-profit organizations by donating jewellery pieces, A&A Jewellery has an engagement ring program where customers can come in after hours and shop in private. There is also a “My Dream Ring” card that fiancés-to-be can complete so that their loved one gifts them their ideal piece of jewellery, and a rewards program where regular customers receive 10 per cent off each subsequent purchase.

A&A Jewellery’s 15,000-square-foot space also stocks an array of garden decor as well as giftware such as everyday gifts, baby gifts and picture frames.

Aside from serving her community, Buck admits she loves “looking at all of the sparkly things everyday.” One of her favourite items in the store? A 150-facet Canadian Maple Leaf diamond, marketed to commemorate Canada’s 150th birthday, which sparkles almost three times as much as most diamonds which have 58 facets.

1226 4th Street, Estevan. 306-634-2215, Aajewellery.ca